Social Media Executive

2-3 Years

This job is no longer accepting applications

Job Description

Develop, implement, and manage Meta Ads campaigns across Facebook, Instagram, and other Meta platforms
Create and optimize ad copy, graphics, and videos to ensure maximum engagement and conversion rates
Monitor and analyze campaign performance, providing regular reports with actionable insights and recommendations
Conduct audience research and segmentation to target specific demographics effectively
Collaborate with the marketing team to align social media advertising efforts with overall marketing strategies
Stay up-to-date with the latest trends and best practices in social media marketing and Meta Ads
Manage the social media advertising budget, ensuring cost-effective use of resources
Test and implement new ad formats, targeting options, and creative approaches to improve campaign performance
Track and report on key performance indicators (KPIs) and return on investment (ROI) for Meta Ads campaigns

Qualifications:-

2-3 years of hands-on experience managing Meta Ads campaigns
Proven track record of developing and executing successful social media advertising strategies
Proficiency in Meta Ads Manager and other related tools
Strong analytical skills with the ability to interpret data and generate actionable insights
Excellent written and verbal communication skills
Creative mindset with a keen eye for detail in designing ad creatives
Ability to work independently and as part of a team in a fast-paced environment