Key Responsibilities
- Plan and manage monthly organic content calendars for Instagram, Facebook, LinkedIn, and YouTube.
- Create engaging and meaningful content ideas and stories around books, authors, writing journeys, publishing insights, and the reading community.
- Write and develop high-quality reels, short videos, scripts, captions, hooks, and storytelling formats that connect emotionally with the audience.
- Identify social media trends and adapt them into thoughtful, platform-specific content that matches BlueRose Publishers brand voice and literary values.
- Work closely with authors, content creators, freelancers, and internal teams to smoothly produce and publish content.
- Lead content creation for book launches, author features, literary events, workshops, podcasts, and brand campaigns.
- Collaborate with design, editorial, marketing, and PR teams to ensure all content looks polished and feels consistent across platforms.
- Set clear content direction and creative guidelines for both static posts and videos across organic and performance content (excluding ads).
- Maintain brand tone, messaging, and visual identity across all social media and digital platforms.
- Track and analyze engagement, reach, follower growth, and content performance to understand what works best.
- Prepare monthly performance reports with insights, learnings, and content improvement suggestions to increase impact.
About Company: Located in the metropolitan heart of the country, Blue Rose Publishers is an experienced and well-organized publishing company determined to provide the best services for book publication. Our experienced team members help the authors get a good handle on expectations, timelines, and budgets, besides taking care of all their publication needs like editing, design, distribution, and marketing, to make sure they achieve the success they deserve. We publish in all genres and languages and try our best to give our authors the best opportunities to reach out to the widest possible range of readers. Established in October 2012, we have 8,000 or more registered authors, thousands of followers on different social media sites, and a phenomenal reach in over 140 countries. With more than 50 creative souls on board and 1000 or more accomplished dreams on various shelves, Blue Rose has now become a huge family that is growing with every passing day & becoming the best book publisher in India.
