Social Media Executive

Job Type: Hybrid

Office Location: Sector 46, Gurugram

Employment type: Full-time, MON - SAT

Salary Range: 10,000 - 20,000 per month (Based on Profile)

About Alikeu Marketing

Alikeu Marketing is a personal branding agency that helps founders, coaches, and service-based businesses build authentic and impactful online identities.We specialise in creating high-performing content, including viral short-form videos, and driving business growth through organic marketing without relying on paid advertising.

About the Role

We are looking for a creative and strategy-driven Social Media Executive who understands personal branding and can turn research, insights, and trends into meaningful content.You will be responsible for managing client accounts, developing content strategies, conducting in-depth content research, coordinating content creation, analysing performance, and ensuring consistent growth across social media platforms.

Key Responsibilities

• Develop and execute social media strategies for personal brands and service-based businesses
• Conduct in-depth content, competitor, audience, and industry research
• Create content calendars, campaign ideas, and platform-specific content plans
• Collaborate with copywriters, designers, and video editors to execute content
• Manage publishing, scheduling, and day-to-day client accounts
• Monitor analytics and use performance insights to improve content strategies
• Engage with online communities and support audience growth
• Stay updated on social media trends, platform changes, and best practices
• Maintain clear communication with clients and internal team members

Requirements

• Some experience in social media management, content strategy, or a related role
• Strong understanding of personal branding and organic social media growth
• Experience working with coaches, founders, consultants, or other service-based businesses
• Previous experience at a marketing or social media agency is strongly preferred
• Strong content research, ideation, and strategic thinking skills
• Good understanding of social media analytics and performance reporting
• Excellent written and verbal communication skills
• Ability to manage multiple client accounts and meet deadlines independently
• Comfortable working in a remote and fast-paced environment

Good to Have

• Basic knowledge of graphic design or video editing tools
• Experience creating short-form content for Instagram, LinkedIn, TikTok, or YouTube
• Understanding of viral content formats, hooks, and audience psychology