Social Media Director

About Brand Talk:

Brand Talk is a full-service integrated marketing and communications agency based in Delhi. We work with some of the most exciting names across F&B, hospitality, fashion, lifestyle, and luxury—crafting meaningful narratives, driving impact, and building culture-forward brand stories. We are a young, fast-growing team with bold ideas and high standards, and we're now looking for a Social Media Director to lead our digital storytelling game.

Job Overview:

We are seeking a strategic, creative, and sharp Social Media Director to head our social media vertical. The ideal candidate comes with extensive agency experience, knows how to juggle multiple client mandates with flair, and has the leadership skills to guide a growing team of social media managers, strategists, and creators.

This person will be responsible for leading client strategy, overseeing execution, and driving innovation across platforms—from ideation to delivery. Experience with clients in F&B, hospitality, fashion, and luxury is a strong bonus.

Key Responsibilities:

• Own and drive the overall social media strategy across client accounts
• Lead and mentor a team of social media managers, associates and trainees and
• Act as the key point of contact for senior client stakeholders, ensuring quality, clarity, and alignment at every step
• Manage multiple accounts across industries with precision and creativity
• Oversee social media calendars, content planning, execution, reporting, and insights
• Collaborate with internal design, copy, performance, and PR teams for seamless 360° campaigns
• Stay up to date with platform changes, algorithm updates, and content trends
• Review and approve content before delivery to clients
• Present strategies and campaign performance to clients with confidence
• Support in new business development, pitches, and proposal building

Qualifications & Requirements:

• 5+ years of experience in a social media / digital agency setup
• Strong track record of handling multiple high-value client accounts
• Hands-on leadership experience managing teams and scaling workflows
• Deep understanding of platform-specific content strategies (Instagram, LinkedIn, YouTube, etc.)
• Creative and strategic thinker with a knack for storytelling
• Strong verbal and written communication skills
• Experience with F&B, fashion, hospitality, or luxury clients is a big plus
• Ability to lead performance reviews, client meetings, and team development