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Social Media Copywriter

Treebo Hotels
Bengaluru
1-3 Years
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Job Description

Job description:

  • We are looking for a creative and witty Social Media Copywriter to craft engaging, brand-alignedcontent that resonates with our audience.
  • In this role, you'll be responsible for writingcompelling copy for social media posts, stories, reels, and ads while developing contentstrategies for various campaigns across Instagram, Facebook, LinkedIn, and Twitter/X.
  • You'll collaborate closely with designers to bring ideas to life, stay on top of social media trends, andexperiment with different content formats to maximize engagement.
  • If you have a knack forwords, love keeping up with pop culture, and can craft everything from snappy one-liners to compelling storytelling posts, wed love to have you on our team!

Key Responsibilities:

  • Writeengaging, witty, and brand-aligned copyfor social media posts, stories, reels,and ads.
  • Develop creative content strategiesfor campaigns across Instagram, Facebook,LinkedIn, and Twitter/X.
  • Work closely with designers tobring ideas to life visually and verbally.
  • Keep up withsocial media trends, memes, and pop cultureto make our contentrelevant and shareable.
  • Experiment with different content formatsfrom short, snappy one-liners to longerstorytelling posts.
  • Engage with our audienceby crafting fun responses to comments and DMs.
  • Collaborate with themarketing team, influencers, and brand managersto ensureconsistent messaging.

What are we looking for:

  • 1-3 years of experiencein copywriting, content creation, or social media marketing.
  • Away with wordssharp, witty, and adaptable to different brand voices.
  • Ability towrite across formatscaptions, ad copies, carousel content, and long-formposts.
  • Understanding of social media algorithms and trendsto create high-engagementcontent.
  • A portfolio showcasingstrong social media copy(send us your best one-liners andstorytelling posts).
  • Bonus points if you can think visually and collaborate with designers seamlessly

More Info

Job Type:
Permanent Job
Industry:
Hotel
Function:
Advertising/Entertainment/Media
Employment Type:
Full time
Open to candidates from:
Indian

About Company

Treebo Hotels

We are a 'digital hotel company'. To borrow and extend Steve Jobs' words - we work with the mind of an engineer and the heart of a hotelier. This is best evident in our two business units - "Treebo Club" and "Hotel Superhero".

Treebo Hotels is India's most loved hotel chain in the premium-budget segment. We have used technology to drive quality control at scale in the economy segment of hotel industry, which was so far unorganised and fragmented. We offer travellers a safe, clean, comfortable accommodation at affordable prices. We are rated 7.8/10 by customers, miles ahead of other players. We have 600+ hotels across 100+ cities under our brand.

Hotel Superhero is our brand-new, super-exciting, pure-play technology business. Over the years, we realised that the tech solutions we had built for our own use at Treebo were truly cutting edge and unparalleled in the industry. So we decided to externalise and monetise them as a SaaS business. As part of Hotel Superhero we offer an integrated, intuitive, and extremely powerful hotel management software which takes care of all technology needs of hotels. We offer central reservation system, property management system, revenue manager, channel manager, and a lot more as part of an all-in-one solution.
Our target clients are anyone and everyone running a hospitality business - whether these are boutique hotels, vacation rentals, mid-sized chains, hostels, or large global chains. We have global ambitions with this business and have already developed clients outside India for this business.

Hotel Superhero is the business we are actively hiring tech talent for. We are a small team with big ambitions. Joining the Hotel Superhero team could be a great opportunity to get step-up opportunities to build meaty, challenging products.

We pride ourselves for building a company with a fantastic culture and highly accomplished base of current and past employees. Check out our other pages here to know more.

Job ID: 132671861

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Last Updated: 18-11-2025 11:57:54 AM
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