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Social Media Copywriter

1-3 Years
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  • Posted 13 days ago
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Job Description

Job description:

  • We are looking for a creative and witty Social Media Copywriter to craft engaging, brand-aligned content that resonates with our audience.
  • In this role, you'll be responsible for writing   compelling copy for social media posts, stories, reels, and ads while developing content strategies for various campaigns across Instagram, Facebook, LinkedIn, and Twitter/X.
  • You'll collaborate closely with designers to bring ideas to life, stay on top of social media trends, and experiment with different content formats to maximize engagement.
  • If you have a knack for words, love keeping up with pop culture, and can craft everything from snappy one-liners to compelling storytelling posts, wed love to have you on our team!

Key Responsibilities:

  • Write engaging, witty, and brand-aligned copy for social media posts, stories, reels,   and ads.
  • Develop creative content strategies for campaigns across Instagram, Facebook,   LinkedIn, and Twitter/X.
  • Work closely with designers to bring ideas to life visually and verbally .
  • Keep up with social media trends, memes, and pop culture to make our content   relevant and shareable.
  • Experiment with different content formats from short, snappy one-liners to longer storytelling posts.
  • Engage with our audience by crafting fun responses to comments and DMs.
  • Collaborate with the marketing team, influencers, and brand managers to ensure consistent messaging.

What are we looking for:

  • 1-3 years of experience in copywriting, content creation, or social media marketing.
  • A way with words sharp, witty, and adaptable to different brand voices.
  • Ability to write across formats captions, ad copies, carousel content, and long-form posts.
  • Understanding of social media algorithms and trends to create high-engagement content.
  • A portfolio showcasing strong social media copy (send us your best one-liners and storytelling posts).
  • Bonus points if you can think visually and collaborate with designers seamlessly

More Info

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About Company

We are a 'digital hotel company'. To borrow and extend Steve Jobs' words - we work with the mind of an engineer and the heart of a hotelier. This is best evident in our two business units - "Treebo Club" and "Hotel Superhero".

Treebo Hotels is India's most loved hotel chain in the premium-budget segment. We have used technology to drive quality control at scale in the economy segment of hotel industry, which was so far unorganised and fragmented. We offer travellers a safe, clean, comfortable accommodation at affordable prices. We are rated 7.8/10 by customers, miles ahead of other players. We have 600+ hotels across 100+ cities under our brand.

Hotel Superhero is our brand-new, super-exciting, pure-play technology business. Over the years, we realised that the tech solutions we had built for our own use at Treebo were truly cutting edge and unparalleled in the industry. So we decided to externalise and monetise them as a SaaS business. As part of Hotel Superhero we offer an integrated, intuitive, and extremely powerful hotel management software which takes care of all technology needs of hotels. We offer central reservation system, property management system, revenue manager, channel manager, and a lot more as part of an all-in-one solution.
Our target clients are anyone and everyone running a hospitality business - whether these are boutique hotels, vacation rentals, mid-sized chains, hostels, or large global chains. We have global ambitions with this business and have already developed clients outside India for this business.

Hotel Superhero is the business we are actively hiring tech talent for. We are a small team with big ambitions. Joining the Hotel Superhero team could be a great opportunity to get step-up opportunities to build meaty, challenging products.

We pride ourselves for building a company with a fantastic culture and highly accomplished base of current and past employees. Check out our other pages here to know more.

Job ID: 132671861

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