Key Responsibilities
- Create engaging and creative content for social media platforms (Instagram, LinkedIn, Facebook, etc.)
- Write captions, posts, reels scripts, and ad copies aligned with brand voice
- Plan and execute content calendars in coordination with the marketing team
- Research industry trends, hashtags, and competitor content for better reach and engagement
- Develop content strategies to increase followers, engagement, and brand awareness
- Collaborate with graphic designers and video editors for visually appealing content
- Optimize content using SEO techniques and platform-specific best practices
- Monitor performance metrics (likes, shares, reach, engagement) and improve content accordingly
- Write blog posts, articles, or website content if required
- Maintain consistency in tone, messaging, and brand identity across all platforms
- Proofread and edit content to ensure high-quality output
- Stay updated with latest social media trends, formats, and algorithm changes
- Handle multiple content requirements and meet deadlines efficiently
About Company: Success and nothing less isn't just a statement or a punchline. It's a promise that lies at the core of Arihant and its trials. Over the last two decades, we have been relentlessly in pursuit of the most appropriate and deemed-fit content for your exam needs. With a single Vision to produce accountable, balanced, innovative, and right content for every sphere of education, Arihant currently is India's leading publisher.
