Social Media Content Creator

Company Description Nischal's Smart Learning Solutions Pvt. Ltd. (nischals) is an ISO-certified global education company focused on simplifying education and making learning enjoyable. The organization aims to transform traditional chalk-and-talk teaching by promoting interactive, immersive, and hands-on learning experiences. By leveraging innovative tools and methods, nischals seeks to enhance learner engagement and understanding across diverse age groups. The company values creativity, curiosity, and practical learning, offering team members the opportunity to contribute to meaningful educational change.
Role Description The Social Media Content Creator is a full-time, on-site role based in Hyderabad. This role involves planning, creating, and publishing engaging content across social media platforms aligned with the company's brand and educational mission. Day-to-day tasks include developing content calendars, writing posts and captions, producing short-form video and visual content, and collaborating with marketing and product teams to support campaigns. The Social Media Content Creator will monitor social media trends, track performance metrics, respond to audience interactions, and optimize content based on analytics. The role also includes ensuring consistency in tone and messaging, and contributing creative ideas to enhance the company's digital presence.
Qualifications

• Candidates should possess skills in social media content creation, including writing compelling captions, scripting short videos, and adapting messages for different platforms.
• Candidates should possess skills in basic graphic and video tools, such as image editing, simple video editing, and creating visual assets suitable for platforms like Instagram, Facebook, and YouTube.
• Candidates should possess skills in social media management, including scheduling posts, maintaining content calendars, and monitoring engagement and reach.
• Candidates should possess skills in analytics and optimization, including interpreting platform insights, tracking key metrics, and using data to refine content strategies.
• Candidates should possess strong communication and collaboration skills, with the ability to work closely with marketing, design, and academic teams.
• Relevant qualifications include prior experience in social media or digital marketing roles, familiarity with the education or edtech sector, and a demonstrated portfolio of social media work.
• A bachelor's degree in Communications, Marketing, Journalism, Media Studies, or a related field is preferred, along with a strong interest in education and learner engagement.