Social Media Content Creator

Company Description

Bohame is a fashion brand dedicated to empowering young, free-spirited individuals by celebrating effortless, boho-chic style. Our collections focus on breathable casual apparel and travel-friendly accessories for both men and women, showcasing pure handwoven fabrics, unique drapes, exaggerated silhouettes, and artistic embellishments. Reflecting a mindset of modernity in both fashion and thought, Bohame is inspired by the journey of the urban gypsy. We believe in offering stylish and comfortable designs that complement a life full of vibrant experiences.

Role Description

This is a full-time on-site role located in New Delhi for a Social Media Content Creator. The Social Media Content Creator will be responsible for developing, planning, and managing engaging content across all social media platforms. The role involves creating visual and written posts, monitoring engagement metrics, responding to audience interactions, and staying updated on current trends to ensure relevance. Collaborating closely with the marketing and design teams, the Content Creator will effectively communicate Bohame's brand identity and values to cultivate an inspiring online presence.

Qualifications

• Proven skills in content creation, including copywriting, photography, and video production for social media platforms.
• Experience in social media strategy development, analytics, and understanding key performance metrics.
• Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) and social media scheduling tools.
• Knowledge of social media trends, audience engagement strategies, and digital marketing best practices.
• Strong organizational skills, attention to detail, and ability to manage multiple content projects simultaneously.
• Excellent communication and collaboration skills to work with cross-functional teams.
• Background in fashion or lifestyle industry is a strong plus.
• Bachelor's degree in Marketing, Communications, Media Studies, or a related field is preferred.
• It's a full time job, Based in delhi.