Company Overview
Fragrance is a leading Singaporean brand known for its traditional barbecued meats and snacks, founded in 1969. The family-run business honors local gastronomic heritage and has grown into a fast-expanding regional chain.
Job Summary
Join as a Social Media & Content Creation Intern to develop and produce engaging short-form videos and social media content, working closely with management to bring creative ideas to life and connect with audiences.
Responsibilities
- Brainstorm and pitch fresh content ideas for TikTok, Instagram Reels, and other social media platforms to engage target audiences
- Create, film, and edit short-form videos that capture attention and align with brand identity
- Monitor and analyze social media trends to identify relevant content opportunities for the brand
- Suggest and develop new content concepts and campaigns to increase audience engagement
- Participate actively in content shoots at stores and various locations to produce authentic brand visuals
- Experiment with diverse content formats and assess their effectiveness to optimize engagement
- Collaborate directly with management to implement and refine content and campaign ideas
Preferred competencies and qualifications
- Ability to generate creative ideas and enjoy brainstorming sessions
- Familiarity with TikTok, Instagram, and current social media trends
- Basic filming and video editing skills or willingness to learn these skills
- Proactive work approach and ability to work independently
- Confidence to propose and test new ideas openly
- Experience in social media content creation is a bonus but not required
Other Information
- Internship allowance: $1,000/month
- Work schedule: 4-day work week with Friday as a compulsory workday other days flexible based on availability and content schedule
- Some content shoots require travel to various Fragrance outlets and locations across Singapore
- Candidates residing in the North of Singapore are preferred
