Social Media Associate

About GenY Medium

GenY Medium is a national, independent digital marketing agency focused on delivering performance marketing and digital-creative solutions to enterprise brands and post-Series A startups. With a 100+ member team, GenY Medium has, in a short span of time, secured digital mandates from several iconic national and multinational brands.

Role Overview

He/ she will be the face of the company for the clients and will be responsible for effective service delivery to clients.

The job includes relationship management with clients, creating Online Marketing Plans as per their business goals, and executing them with a strong focus on social media execution with the help of internal teams comprising of Content, Design, Analytics, and Tech.

Key Responsibilities

Client Engagement & Relationship Management: Communicate with clients regularly to understand their business goals and required services

Content Marketing: Social Media, Blogs, Infographic, etc with execution focus

Social Media Branding Campaigns and day-to-day execution across platforms

Email Marketing & Online Reputation Management

Coordinating within the internal teams for effective end to end service delivery with emphasis on social media execution

Required Qualifications & Skills

Bachelor's degree from a reputed institute.

12 years of relevant experience in marketing, branding, or social media is preferred. Understanding of marketing principles is a must.

In-depth knowledge and understanding of social media platforms, online advertising, content marketing, etc.

Communication Skills: Good communication skills, both written and verbal is a must. Being able to articulate campaign ideas to clients and internal stakeholders is essential.

Analytical Skills: A basic understanding on numbers, marketing effectiveness measurement is good to have,Strong project management or organizational skills is a must.