Social Media Associate

Key Responsibilities:

Social Media Management

• Manage and implement social media strategies across platforms such as Instagram, LinkedIn, Twitter, Reddit, Quora, and YouTube.
• Create, schedule, and optimize engaging content including posts, reels, and stories.
• Collaborate with designers, copywriters, and the marketing team to ensure consistent brand communication.

Content Strategy & Execution

• Develop creative content ideas aligned with brand goals and audience preferences.
• Monitor and adapt to emerging trends, viral content opportunities, and algorithm changes.

Performance Tracking & Reporting

• Track and analyze social media metrics to measure campaign performance.
• Provide insights and recommendations for improving engagement and reach.

Community Engagement & ORM

• Handle online reputation management (ORM) by responding to comments, messages, and queries promptly.
• Foster meaningful interactions with the online community to build brand loyalty.

Influencer & Competitor Analysis

• Assist in influencer outreach and collaborations for brand campaigns.
• Monitor competitor activities and industry trends to identify innovative growth opportunities.