Social Media Associate (Digital Marketing & Strategic Communications)

Summary of the role :

We are looking for a proactive and creative Social Media Associate with a minimum of 3 years of experience in managing and executing digital content strategies. The role involves working across multiple verticals within the organization, creating content that is both meaningful and engaging, and helping amplify brand visibility through organic and paid digital channels. If you're someone who understands both the art of storytelling and the science of social media performance and knows your way around Canva and campaign dashboards we'd love to work with you.

Title: Social Media Associate

No. of Positions: 01

Domain : Digital Marketing and Strategic Communications

Employment Type : Full-Time

Work Location: Narsingi, Kokapet, Hyderabad

Work Timings: 9.30 am to 6 pm (Monday to Saturday)

Pay : As per industry

Reports to : Manager- (Digital Marketing & Communications)

Organisation :Hare Krishna Movement Charitable Foundation, Basil Woods Institutions.

Responsibilities

Content Strategy & Execution :

o Plan, schedule, and publish platform-specific content across Instagram, Facebook, LinkedIn, YouTube, etc.

o Write effective captions and post copy aligned with brand tone and audience preferences

o Work with internal design and content teams to develop visuals and videos

Community Management :

o Respond to comments, DMs, and mentions to nurture online communities

o Track audience sentiment and engagement across platforms

Cross-Functional Collaboration :

o Liaise with internal stakeholders from multiple teams (content, design, events, leadership)

o Coordinate for content approvals, briefs, and campaign alignment

Analytics & Performance :

o Track performance metrics and compile monthly reports

o Use insights to tweak content strategy for better results

Tools & Trends :

o Hands-on experience with Canva, Meta Business Suite, Google Ads Manager, Buffer, and analytics dashboards

o Stay updated with social media trends, formats, algorithm changes, and emerging tools including AI-based content tools.

Qualifications & Skills Required :

3+ years of experience in social media marketing and content management.

Strong command over written and spoken English

Proficiency in Canva (mandatory), with a good eye for visual design

Working knowledge of Meta Ads Manager and Google Ads

Ability to manage multiple brand handles and campaigns simultaneously

Agile, accountable, and comfortable working in a cross-functional, fast-paced environment

Website maintenance skills.

Creative, structured, and strategic mindset with great execution skills.

Ability to multitask and work independently while handling high-priority projects.

Nice to have :

Paid campaign management and analytics

Basic skills in video editing or mobile shooting (reels, stories, etc.)

Previous experience with educational institutions, NGOs, or mission-led brands

Exposure to tools like ChatGPT, or other content-AI platforms

What we offer :

A supportive and collaborative work environment.

Spiritually conducive workplace.

Opportunities for professional growth and development through various projects.

Competitive salary and benefits package.

Lunch Prasadam.

ORGANISATION PROFILE

Hare Krishna Movement Group is a global confederation of Krishna temples, congregations, farms, restaurants, food distribution organizations and schools. What binds Hare Krishna Movement Group together is Srila Prabhupada s mission to spread Krishna consciousness and make everyone in this world happy. The confederation currently consists more than 40 centres worldwide consisting of temples, schools, farm communities and congregation communities. The objective of the group is propagation of the principles of happy and effective living enumerated in Srimad Bhagavad-Gita and Srimad Bhagavatam all over the world.

For more details on the Hare Krishna Movement Group, please visit www.harekrishna-movement.org

How to apply

If you are a dedicated professional with a passion for supporting a divine cause, we encourage you to send your updated resume to [Confidential Information] (Whatsapp message only 78421 67733).