Social Media Account Manager

Job Title: Account Manager

Department

Client Servicing

Location

Delhi

Experience

5+ Years

Employment Type

Full-Time

About the Role

We are looking for a proactive and client-focused Account Manager to lead key client accounts and drive strategic communication initiatives. The ideal candidate will have a strong background in advertising, branding, digital marketing, and integrated communication, with the ability to manage client relationships while coordinating cross-functional teams to deliver impactful campaigns.

Key Responsibilities

Client Management

• Serve as the primary point of contact for assigned clients.
• Build and maintain strong, long-term client relationships.
• Understand client objectives, business challenges, and marketing goals.
• Present campaign ideas, creative concepts, and performance reports.
• Manage client expectations and ensure timely communication.

Account & Project Management

• Lead end-to-end execution of integrated marketing and advertising campaigns.
• Coordinate with Creative, Copy, Design, Digital, Media, Production, and Strategy teams.
• Prepare project timelines, budgets, and resource plans.
• Ensure projects are delivered on time, within scope, and within budget.
• Maintain quality control across all deliverables.

Strategy & Campaign Planning

• Develop integrated communication strategies across digital, social media, ATL, BTL, and influencer marketing.
• Collaborate with the strategy team to identify market opportunities and campaign directions.
• Translate client briefs into actionable project plans.
• Monitor campaign performance and recommend optimization strategies.

Business Development

• Identify opportunities for account growth and cross-selling agency services.
• Contribute to new business pitches and presentations.
• Support proposal development and commercial negotiations.

Team Leadership

• Mentor and guide Account Executives and Account Managers.
• Allocate work efficiently across team members.
• Foster collaboration between internal departments.
• Ensure adherence to agency processes and service standards.

Reporting & Analytics

• Track campaign KPIs and prepare client performance reports.
• Analyze campaign effectiveness and present actionable insights.
• Monitor budgets, profitability, and account health.

Required Skills

• Strong client servicing and relationship management skills.
• Excellent communication and presentation abilities.
• Strong understanding of advertising, branding, digital marketing, and social media.
• Experience managing integrated marketing campaigns.
• Project management and multitasking skills.
• Budget management and commercial understanding.
• Negotiation and problem-solving abilities.
• Leadership and team management skills.
• Proficiency in Microsoft Office, Google Workspace, and project management tools.

Preferred Qualifications

• Bachelor's degree in Marketing, Advertising, Mass Communication, Business Administration, or a related field.
• MBA or equivalent qualification is an added advantage.

Preferred Experience

• 5+ years of experience in an advertising, media, branding, or integrated communication agency.
• Experience handling multiple high-value client accounts.
• Exposure to digital marketing, influencer campaigns, media planning, and brand strategy.
• Proven track record of client retention and business growth.

What We Offer

• Opportunity to work with leading brands across industries.
• Collaborative and creative work environment.
• Career growth and leadership opportunities.
• Competitive salary and performance-based incentives.

Interested Candidates can share profiles at [Confidential Information]