Social Media Account Manager

Important: Relevant agency-side experience and professional in both English& Chinese are mandatory. Candidates without experience in a digital marketing, social media, advertising or creative agency will not be considered.

About FY Ads

FY Ads is a Singapore-based cross-border marketing agency helping brands reach Chinese consumers and travellers through Xiaohongshu, TikTok, Instagram and other digital channels.

We have delivered more than 500 campaigns for over 100 clients across hospitality, tourism, education, F&B and retail.

The Role

We are looking for a proactive and commercially minded Account Manager who can develop strong proposals, lead client accounts and create opportunities for renewal and growth.

This is a hands-on individual-contributor role reporting directly to the Managing Director. The role focuses on client strategy and account growth rather than cold prospecting.

Key Responsibilities

• Translate client briefs into clear strategies, proposals and pitch decks
• Develop campaign deliverables, timelines and budgets
• Manage clients from onboarding through campaign completion
• Lead client meetings, campaign reviews and presentations
• Coordinate internal teams and external delivery partners
• Ensure projects meet agreed quality, timeline and commercial targets
• Identify risks early and resolve issues proactively
• Develop account plans and drive renewals and upsells

Requirements

• Must - 1+ years of a digital marketing, social media, advertising or creative agency experience
• Must - Proven hands-on experience developing digital marketing proposals and pitch decks
• Must - Fluent spoken and written English and Mandarin
• Strong English writing, presentation and client-communication skills
• Proactive, commercially aware and highly attentive to detail
• Able to manage multiple clients and deadlines independently
• China-market or Chinese social media platform experience is an advantage

What We Offer

• Competitive base salary
• Project, renewal and upsell incentives
• Direct exposure to the Managing Director
• Opportunities to work on strategic pitches and established Singapore brands
• High autonomy in a lean and fast-moving team
• Specialist delivery support, allowing you to focus on strategy, client relationships and account growth

How to Apply

Please submit your latest CV and answer the following:

1. What is your current Singapore work pass or work-authorisation status
2. What is your expected monthly base salary in SGD
3. Briefly describe one digital or social media proposal you personally developed, including the client's objective, your contribution and the outcome. You may also attach a redacted proposal or pitch deck sample.