Social and Influencer Marketing Executive

Location: NOIDA, on-site · Type: Full-time · Reports to: Head of Brand & Creative

About us

Lea Clothing Co. is a handcraft-forward fashion label known for vibrant embroidery. Our second label, Saanjh by Lea, brings hand-embroidered, small-batch occasion wear to the South Asian diaspora through pop-ups across the US and beyond.

The role

You will run the day-to-day of our social media and creator programmes for both brands. Our Head of Brand & Creative sets the direction; you make it happen every day, on time and on brand. It's a role for someone who lives on Instagram, loves fashion and craft, and gets things done.

What you'll do

Social media

• Publish to the content calendar for Lea, Saanjh and the founder's account: posts, reels and stories.
• Film and edit reels on set, in the studio and at events; capture behind-the-scenes work with our karigars.
• Reply to comments and DMs, and pass on customer questions and feedback.
• Resize and adapt creatives in Canva for social, ads and the website, using the brand book.

Influencers and creators

• Find and vet creators that fit each brand, in India and in Saanjh's international cities.
• Run outreach, gifting and paid collaborations: briefs, contracts, product dispatch, follow-ups and payments.
• Collect creator and customer content, with permission to reuse it in ads.
• Keep the creator tracker up to date with codes, links, posts, reach and sales.

Events and partnerships support

• Plan content coverage for pop-ups and events, and support partner coordination.
• Help with shoot logistics: call sheets, props and product pulls.

Reporting

• Share a weekly snapshot of posts, reach, engagement, follower growth and creator results.

What success looks like

• By 30 days - Calendar running on schedule for both brands; creator tracker built
• By 90 days - A steady monthly pipeline of creator collaborations; reels published to a weekly rhythm; first weekly reports in use
• By 6 months - A reusable library of creator and customer content feeding the ads; engagement up across both brands

What you'll bring

Must-haves

• 0–3 years in social media, influencer marketing or content, at a brand or agency (strong internships count).
• Fluency with Instagram (reels, stories, trends) and a good eye for what looks premium.
• Video editing in CapCut, InShot or similar, and design basics in Canva.
• Comfort reaching out to creators and following up until things are done.
• Organised with Google Sheets and deadlines; clear written English.

Nice-to-haves

• A fashion, design or mass communication background.
• Hindi, or other Indian languages.
• Experience with Shopify, Meta Business Suite or creator platforms.
• A personal Instagram or portfolio that shows your taste.
  

What we offer

• Hands-on learning across two brands and international markets, under a senior creative lead.
• A path to Social Media Manager in 12–18 months.
  

How to apply

• Send your CV, your Instagram handle or portfolio, and three reels or posts you made (or loved) with one line on why each works.