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TriosCo

Shopify Catalog & SEO Growth Specialist

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Job Description

TriosCo is a New Yorkbased eCommerce growth agency working with premium brands across the US and Southeast Asia. We specialize in Shopify, marketplaces (Amazon, Target+, Walmart), and performance-driven growth through clean catalogs, strong SEO, and cross-channel execution.

We're looking for a Shopify Catalog, SEO & Growth Specialist who can own the Shopify catalog, optimize it for SEO and conversion, and confidently coordinate with Google Ads specialists and clients.

This role sits at the intersection of catalog, SEO, paid traffic readiness, and client communication. You'll ensure the Shopify store is structured and optimized to support both organic growth and paid performance.

Key Responsibilities
  • Own and manage the Shopify product catalog end-to-end
  • Upload, optimize, and maintain product listings (titles, descriptions, images, tags, SEO fields)
  • Conduct keyword research and align Shopify listings with Google Ads and SEO strategies
  • Coordinate with Google Ads specialists to ensure landing pages, collections, and product data are optimized for paid traffic
  • Communicate directly with clients to understand goals, timelines, and priorities
  • Translate client and paid media requirements into Shopify execution
  • Create and manage collections, filters, and product categorization
  • Maintain clean, consistent data across SKUs, variants, and metafields
  • Perform regular catalog audits and suggest improvements
  • Troubleshoot catalog, listing, and storefront issues
  • Support store scaling initiatives (new launches, seasonal collections, SEO structure)

Required Skills & Experience
  • Proven experience managing catalogs in Shopify
  • Strong understanding of SEO and keyword strategy for eCommerce
  • Ability to collaborate with Google Ads / performance marketing teams
  • Comfortable communicating with clients and internal stakeholders
  • Experience with bulk uploads, CSVs, and product data management
  • Proficiency in Google Sheets / Excel
  • Familiarity with Canva or Photoshop for basic edits
  • Strong attention to detail, ownership mindset, and deadline discipline

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About Company

Job ID: 138140965