Description
We are looking for an experienced SEO Specialist to drive organic traffic and improve our website rankings for our SaaS, CaaS, DaaS, iPaaS, Fintech, and Medtech products in India. The ideal candidate will have a proven track record in SEO, with a strong focus on SERP optimization and the ability to implement effective strategies to enhance our online presence.
Responsibilities
- Conduct keyword research and analysis to identify growth opportunities for our websites.
- Optimize website content and meta tags for better search engine visibility.
- Develop and implement on-page and off-page SEO strategies to improve Google rankings.
- Monitor and analyze website performance using SEO tools and analytics platforms.
- Stay updated with the latest SEO trends, algorithm updates, and best practices.
- Collaborate with content creators and web developers to enhance website functionality and user experience.
- Prepare regular reports on SEO performance and provide actionable insights for improvement.
Skills and Qualifications
- 5-15 years of experience in SEO and digital marketing, specifically focused on SERP optimization.
- Strong understanding of Google Analytics, Google Search Console, and other SEO tools like SEMrush, Ahrefs, or Moz.
- Proficient in on-page and off-page SEO techniques, including keyword optimization and link building.
- Experience with HTML, CSS, and JavaScript as they relate to SEO best practices.
- Knowledge of content management systems (CMS) such as WordPress, Joomla, or Drupal.
- Ability to analyze data and make informed decisions based on SEO metrics and KPIs.
- Excellent communication skills to collaborate with cross-functional teams and present findings.
