SEO Manager B2B Lead Generation (US Hours)

Role Overview

This is a hands-on, performance-focused role requiring both strategy and execution.

The ideal candidate will be comfortable working across SEO, content, landing pages, and conversion optimization, with a strong focus on improving lead quality and funnel performance.

Key Responsibilities

• Own and execute SEO strategy aligned with business and growth goals
• Drive organic traffic growth with a focus on high-intent, conversion-driven keywords
• Optimize website pages and landing experiences for lead generation and conversion
• Develop and support SEO-driven content strategies (blogs, landing pages, solution pages)
• Improve conversion rates from organic traffic through better user flow, content, and CTAs
• Partner with sales and marketing teams to align on MQL and SQL quality
• Track and analyze performance across traffic, engagement, conversions, and pipeline contribution
• Leverage tools such as Google Analytics (GA4), Search Console, SEMrush, Ahrefs
• Support technical SEO improvements and overall site health
• Continuously optimize based on performance insights and business priorities

What We're Looking For

• 4–6 years of experience in SEO, growth marketing, or demand generation
• Strong understanding of B2B lead generation and conversion funnels
• Proven ability to drive organic traffic that converts into leads (MQLs / SQLs)
• Experience working with SaaS, technology, or services-based businesses
• Hands-on experience with:
• SEO tools (SEMrush, Ahrefs, Search Console)
• Analytics tools (GA4, Looker Studio)
• Strong analytical mindset with the ability to translate data into actionable improvements
• Comfortable working in a fast-paced, outcome-driven environment

Preferred Background

• Experience in AI, SaaS, or product-led growth environments
• Exposure to GEO / AEO / AI search optimization
• Experience working with CRM tools (HubSpot, Salesforce, etc.)
• Understanding of organic + paid growth integration