SEO Intern

Search Engine Optimisation Intern(Trainee)

Job description

Company Description

Course Connect is a premier eLearning platform offering comprehensive career guidance and top-rated distance PG education services from prestigious universities in India. Our platform empowers students with the tools and resources needed to make informed decisions about their career paths, aligned with their interests and aspirations. Through partnerships with renowned universities, we provide access to exceptional postgraduate programs that can be pursued at one's own pace and convenience. Our user-friendly interface simplifies the entire learning experience, featuring a wide range of courses across various disciplines, ensuring a quality education recognized by employers and industry leaders.

Key Responsibilities

SEO Strategy & Implementation

• Conduct comprehensive keyword research and competitive analysis to identify growth opportunities
• Develop and execute on-page optimization strategies including meta tags, headers, content optimization, and internal linking
• Implement technical SEO improvements including site speed optimization, mobile responsiveness, and crawlability enhancements
• Create and maintain SEO content calendars aligned with business objectives

Content & Analytics

• Collaborate with content teams to optimize existing content and guide new content creation for SEO performance
• Monitor and analyze website performance using tools like Google Analytics, Search Console, SEMrush, or Ahrefs
• Generate regular SEO reports showing traffic growth, keyword rankings, and conversion metrics
• Identify and resolve technical SEO issues that impact search visibility

Research & Optimization

• Stay current with search engine algorithm updates and industry best practices
• Perform competitor analysis to identify gaps and opportunities in our SEO strategy
• Optimize local SEO elements including Google My Business profiles and local citations
• Support link building initiatives and outreach campaigns
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Experience & Skills

• Freshers with certification courses in the relevant field or min 6 months experience in the same domain.
• Familiar with a wide range of SEO tools, including Google Analytics, Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, and similar platforms.
• Decent knowledge on on-page, off-page, and technical SEO principles, including keyword optimization and website structure analysis.
• Experience with popular content management systems such as WordPress and Shopify, along with exposure to other platforms.
• Basic understanding of HTML, CSS, and website architecture, enabling foundational technical SEO troubleshooting.
• Familiar with Google Tag Manager for basic website tracking and analytics implementation.
• Competent in data analysis using Google Sheets and Microsoft Excel, with hands-on experience generating SEO reports.
• Capable of contributing to strategic SEO campaigns and eager to further develop skills to help achieve business objectives.
• Organized and able to manage multiple tasks, including supporting project management activities and assisting with client accounts.
• Interest in using AI tools to enhance content creation and SEO processes.
• Enthusiastic about learning, with a determination to keep updated on industry trends, algorithm changes, and best practices.
• Strong problem-solving approach and analytical thinking.
• Enthusiastic about learning, with a determination to keep updated on industry trends, algorithm changes, and best practices.