Develop optimization strategies that increase the company's search engine results rankings
Research SEO keywords to use throughout the company's website and marketing materials
Set measurable goals that demonstrate improvement in marketing effort
Monitor daily performance metrics to understand SEO strategy performance
Efficiently communicate with other marketing professionals to align goals
Collaborate with others within the marketing department to manage SEO strategy
Write compelling and high-quality website content, including blog posts and page descriptions
Update content and website links for maximum optimization and search engine rankings.
Qualification: -
Two to three years of experience in successfully developing and executing SEO campaigns
Understanding of search engine algorithms and ranking methods
Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
Knowledge of keyword research and data mining tools
Able to complete competitive analysis of other companies within the industry
Excellent written and verbal communication skills (email, phone, etc.)
Comfortable analyzing high volumes of data on a daily basis
Familiarity with WordPress or other content management systems
Experience with other aspects of marketing, such as customer growth and promotion, is a plus
Hands-on experience in planning and implementing a successful content and SEO strategy
Prior experience in building scalable content engagement through SEO, social media campaigns, and performance marketing initiatives
Hands-on experience executing Account-based Marketing campaigns.
Expertise in Keyword Research, competitor, benchmarking along with A/B testing, on-page, and off-page optimization techniques
Deep knowledge of marketing automation and SEO automation tool
Skills: off page optimization,website optimization,performance marketing initiatives,marketing,off-page optimization techniques,seo automation tool,on page optimization,on-page optimization techniques,content writing,a/b testing,keyword research,seo campaigns,wordpress,seo campaigns development,marketing automation,search engine algorithms,data analysis,keyword research tools,competitive analysis,communication,content engagement,social media campaigns,seo keywords research,communication skills,performance metrics monitoring,account-based marketing campaigns,seo industry programs,goal setting,optimization strategies
