We're looking for a hands-on SEO Executive to help grow AyuMantra in international markets, with a primary focus on Europe (Germany, Netherlands, and others).
This is an execution role, you'll be doing the work, not just reporting on it: keyword research, on-page optimization, competitor analysis, and AI-assisted SEO, working closely with the SEO team.
Key Responsibilities
- Conduct keyword research for European markets and map terms to product, category, and blog pages
- Research competitors: rankings, content gaps, internal linking, SERP features
- Build pillar/cluster content structures and write SEO briefs for new content
- Handle on-page SEO: titles, meta descriptions, headings, URLs, images, internal links
- Optimize Shopify product and collection pages for search
- Flag technical SEO issues to the relevant team
- Track keyword rankings and organic traffic using GSC, GA, and SEO tools
- Maintain SEO reports against targets
- Support multilingual/international SEO across European markets
AI & Automation
- Use AI tools for keyword research, competitor analysis, and content briefs
- Identify repetitive SEO tasks worth automating
- Test and verify AI outputs before implementation; AI supports SEO judgment; it doesn't replace it
Benefits
- Monday to Friday working schedule.
- Opportunity to work on global brands and campaigns reaching customers across Canada, USA, and Europe.
- Exposure to cutting-edge AI tools and creative workflows.
- Career growth in a fast-growing international wellness brand.
Work Location: In person, office is at Calcutta Mansion, 4 Bishop Lefroy Road, Kolkata-700020, WB, India. Near Rabindra Sadan Metro Station.
