- Experience: 1–2 Years
- Job Type: Full-time
- Location: On-site
- Reports To: Business Owner / Founder
Job Overview
We are a fast-growing Visa and Immigration Consultancy looking for a data-driven, creative, and proactive SEO & Digital Marketing Specialist. Your primary goal will be to drive qualified leads (students, professionals, and families looking to move abroad) to our business through Google Search, Google Maps, and content marketing. You will manage our entire organic digital footprint, ensuring we rank for critical local keywords and maintain an active online presence.
Key Responsibilities
- SEO & Analytics: Monitor Google Search Console and Google Analytics daily; fix technical bugs, broken links, and page speed issues.
- Content Creation: Research, write, and publish 1–2 high-quality blogs/guides per week addressing visa updates, country guidelines, and client pain points.
- Local SEO: Manage and optimize our Google Business Profile (GBP) daily to maximize local map rankings, post weekly updates, and assist in driving customer reviews.
- Content Repurposing: Turn weekly website blogs into short-form content scripts (for Instagram Reels, YouTube Shorts, or Facebook carousels) for our social media handles.
- Lead Tracking: Ensure all lead forms, WhatsApp chat clicks, and phone numbers are tracked perfectly to measure monthly organic lead generation.
Requirements
- 1–2 years of hands-on SEO experience (agency or in-house).
- Strong understanding of keyword research, on-page optimization, and Local SEO.
- Familiarity with tools like Ahrens, SEMrush, Screaming Frog, or Uber suggest.
- Excellent written English skills (knowledge of the immigration/visa sector is a massive plus).
- Basic understanding of WordPress or Element (to upload blogs and change text).
