SEO and Digital Marketing

Etthos Institute of Behavioral Research and Training Pvt. Ltd is a leading organization dedicated to applying scientific psychological principles to foster growth, improve institutional effectiveness, and promote organizational wellness. The institute is grounded in providing ethical and evidence-based psychological care, overseen by RCI Licensed Clinical Psychologists. Their services, rooted in modern psychological research, offer personalized support for emotional clarity, psychological healing, and performance enhancement. Etthos operates across educational, corporate, and community settings, providing both preventive and interventional counselling through in-person sessions, secure digital platforms, or telephonic consultations.

This is a part-time remote role for an SEO and Digital Marketing Specialist. In this role, you will execute comprehensive SEO strategies to optimize website visibility and performance. Key responsibilities include performing keyword research, carrying out SEO audits, managing on-page SEO optimization, using web analytics tools to track performance, and developing link-building strategies to improve website rankings. The role demands a proactive approach to enhancing digital presence while collaborating with the team to achieve marketing goals.

• Proficiency in Keyword Research and creating effective content strategies
• Experience in conducting comprehensive SEO Audits to identify optimization opportunities
• Skills in Link Building to acquire high-quality backlinks and promote website authority
• Knowledge of Web Analytics tools to monitor and analyze website performance
• Expertise in On-Page SEO, including tagging, meta descriptions, and optimizing site structure
• Strong analytical and problem-solving abilities
• Effective communication and organizational skills
• Familiarity with digital marketing trends and tools is a plus
• Related certifications in SEO or digital marketing are an advantage