ROLE DEFINITION
SEO Analyst handles the implementation of SEO strategies for clients. The analyst has to grasp the client requirements quickly and support initiatives that will contribute to the goals and success of client campaigns specifically to improve website traffic and keyword ranking. Explore new strategies in SEO and provide suggestions to the team lead.
RESPONSIBILITY DELIVERABLES
- CLIENT ONBOARDING
- PROJECT HANDLING
- SEO STRATEGY ANALYSIS
TASKS &ACTIVITIES
CLIENT ONBOARDING
- Manage the call, and understand the client's needs and requirements to get the induction questions filled during the call.
- After successful data collection (Google Analytics, Google Search Console, Google My Business, Facebook, Keyword List, Competitor List) configure the same in Aatmia's tool.
- Generate the initial report and share it with the client.
PROJECT HANDING
- After successful configuration of the project generates an On Page report and shares it with developers. (Follow and Complete the Process until done)
- Coordinate with the team lead to understand the strategy and implement the action plan based on the set strategy (Building relevant Links).
- Monitor the weekly audits and work on the factors which have caused a negative score.
- Set up and implement an action plan for off-page optimization.
- Present monthly reports and Key goals and insights to the client by month end.
SEO STRATEGY ANALYSIS
- Based on the goal set for the brand suggest strategies that are to be implemented, by the Team lead.
- Study the competitor, and understand their strategies and plan, before presenting it to the Team Lead.
- Monitor Google algorithm updates closely, to understand their impacts.
MEASUREMENT METRICS
- No. of projects with complete goal achievement
- No. of New Strategies Implemented successfully.
- Client Satisfaction.
