Experience: 35 Years
Location: Surat
Employment Type: Full-Time (On-site)
About Uffizio:
Uffizio is a leading IT solutions company with over 25 years of experience in building innovative software products for fleet management, GPS tracking, telematics, and enterprise mobility solutions. We serve global clients across multiple industries, helping businesses improve operational efficiency through technology-driven solutions. At Uffizio, we value innovation, data-driven decision-making, and continuous growth.
Job Responsibilities:
- Plan and execute SEO and digital marketing strategies to drive traffic, leads, and business growth
- Perform keyword research, website audits, and on-page, off-page, and technical SEO
- Optimize content for search intent, Content SEO, and E-E-A-T guidelines
- Monitor search engine algorithm updates and optimize SEO strategies accordingly
- Manage Google Ads campaigns, including Search, Display, Performance Max, and YouTube
- Manage Meta Ads campaigns with audience targeting, scaling, and A/B testing
- Plan and optimize campaign budgets, bidding strategies, and cost efficiency
- Set up and monitor conversion tracking using GA4, GTM, and pixels
- Execute retargeting, remarketing, and lead funnel strategies
- Handle social media campaigns and content planning across major platforms
- Track campaign performance and optimize for ROI and conversions
- Conduct competitor research and identify growth opportunities
- Work closely with sales, content, and design teams
- Prepare performance reports and insights for management
Tools & Skills Required:
- SEO Tools: Ahrefs, SEMrush, Screaming Frog
- Analytics & Tracking: GA4, GTM, Google Search Console
- Paid Platforms: Google Ads, Meta Business Manager
- CRM & Automation Tools: HubSpot, Zoho (good to have)
- Understanding of CRO and A/B testing
Requirements:
- 35 years of hands-on experience in SEO & digital marketing
- Strong knowledge of SEO, paid campaigns, analytics, and performance tracking
- Experience in lead generation, performance marketing, and budget optimization
- Data-driven mindset with strong communication skills
If the above-mentioned skills match your profile, you are at the right place to grow and build your career with us.
