About the role
YoBoHo New Media is looking for a Senior Writer-Producer to own scripting AND production delivery across three of our curiosity and teen-audience YouTube brands — LAB 360, Orbit: Beyond the Blue, and Starxtreme. This isn't a pure writing role — you'll write the script, then drive it through production, rallying animation, editing, and VO teams to get the final video out the door, on time, every time.
A lot of our content is time-sensitive and tied directly to revenue opportunities — trending topics, seasonal moments, platform algorithm windows. When a video needs to go out fast to capture that window, you'll be expected to mobilize your team and push it through, including over weekends when required. This is a senior, hands-on, ownership-heavy role for someone who can write at scale without losing craft, run a production pipeline end-to-end, and is genuinely comfortable using AI tools to speed up research, ideation, and drafting as part of a real production workflow.
What you'll do
- Write scripts and own end-to-end production delivery for episodes across the three brands, from concept to final published video
- Develop episode concepts, series arcs, and content calendars geared toward revenue growth across the three brands
- Translate research-heavy topics (science, space, curiosity/edutainment) into punchy, watchable narratives for a young, global audience
- Rally and coordinate animation, editing, and VO/sound teams to push out time-sensitive videos fast, including over weekends when a revenue window demands it
- Use AI tools to accelerate research, outlining, and first-draft generation, while maintaining a strong editorial and quality bar
- Track what's working using video performance data and iterate on tone, pacing, and format to drive revenue
What we're looking for
- 5+ years of writing experience, with prior work specifically in the curiosity/STEM/space/edutainment genre — this is a must, not a nice-to-have
- Genuine interest and working knowledge of space/mystery topics like aliens, UFOs, and JWST discoveries — you should already be the kind of person who follows this stuff
- Able to use AI to quickly generate multiple different angles out of the same core topic or video idea, then adapt and shape the best one into a sharp, original script — not just take the first AI output as-is
- Strong command of English with the ability to write for a global, young audience
- This is a YouTube-first content role — we're looking for someone with real fluency in YouTube analytics (CTR, retention, watch time) and an instinct for what to produce next based on what the data is telling you
- Genuine fluency with AI writing and research tools (ChatGPT, Claude, etc.) as part of a daily workflow
- A sharp eye for pacing, hooks, and what makes a video watchable in the first 10 seconds
- Comfortable working across multiple shows/brands at once, with strong ownership and turnaround discipline
- Willing to mobilize the production team outside standard hours, including weekends, when a video's revenue window is time-sensitive
- Based in Mumbai
About YoBoHo New Media
YoBoHo is a Mumbai-headquartered digital-first kids and family media company, home to 150+ YouTube channels with 135M+ subscribers and close to 2 billion monthly views across 14 languages. Our curiosity and teens portfolio — including LAB 360 and Orbit: Beyond the Blue — brings science, space, and discovery to a massive young global audience.
