- Create a business plan to achieve targets that meet territory objectives by driving market traffic and optimizing product availability.
- Identify potential towns, appoint distributors, induct them on ANI processes & systems in line with business strategy and allocate ISR s basis market potential.
- Facilitate hiring, induction, training & coaching of ISR s to ensure alignment to ANI ways of working and engage ISR s to ensure high retention rates.
- Establish relationships with customers to uncover needs, drive orders, and increase the number and variety of SKUs stocked.
- Conduct daily sales calls to coach team and increase the number of orders taken, check stock, and ensure proper merchandising at each customer.
- Negotiate customer deliverables/contracts that provide win-win solutions to deliver on account objectives while satisfying the customer s needs.
- Ensure shops are merchandised and maintain Key SKUs in accordance with Abbott expectations to maximize product availability and potential sales.
- Demonstrate the superiority of Abbott products from the customer s perspective.
- Influence customers to maintain a proper balance of stock and market credit relative to accounts receivable and periodically review their financial health.
- Conduct monthly reviews of channel performance and create plans to address lagging channels to meet channel targets.
- Influence distributors to carry stock and adhere to route plans that ensure implementation of trade & consumer promotion plan.
- Ensure adequate daily stock replenishment to meet weekly, monthly, and quarterly targets through accurate forecasting.
- Build quality customer database, territory information and have competitive landscape of territory.
- Integrates the digital customer s journey with the customer lifecycle to support demand creation & retention e.g., POS App, self-serviced app/web, learning management systems, retail communities, webinars etc.Act in alignment with compliance and regulatory expectations
DIVISION: ANI International NutritionLOCATION: India : RemoteTRAVEL: Yes, 75 % of the Time
Role: Territory Sales Manager (B2C)
Industry Type: Medical Devices & Equipment
Department: Sales & Business Development
Employment Type: Full Time, Permanent
Role Category: Retail & B2C Sales
Education
UG: Any Graduate
PG: Any Postgraduate
