About the Role
We are looking for an experienced and relationship-focused Senior Talent Manager to manage exclusive creators and ensure smooth execution of brand collaborations. The candidate will be responsible for handling day-to-day creator management, campaign coordination, creator communication, commercial alignment, and maintaining strong long-term relationships with managed talent.
The ideal candidate should have strong stakeholder management skills, a deep understanding of the influencer ecosystem, and prior experience managing exclusive creators in a fast-paced influencer marketing environment.
Key ResponsibilitiesCreator Relationship Management
- Manage and maintain strong relationships with exclusive creators represented by the agency.
- Act as the primary point of contact for creators regarding campaigns, collaborations, schedules, and brand opportunities.
- Understand creator personalities, content styles, audience demographics, and platform strengths to align them with suitable campaigns.
- Ensure creators have a seamless experience while working with brands and internal teams.
- Build long-term trust and maintain strong creator satisfaction and retention.
Campaign Coordination & Execution
- Coordinate end-to-end campaign communication between creators, brands, and internal teams.
- Brief creators on campaign requirements, deliverables, timelines, and content expectations.
- Ensure timely delivery of content and adherence to campaign guidelines.
- Coordinate approvals, revisions, and feedback between creators and brands.
- Monitor campaign execution closely and proactively resolve creator-related issues.
- Ensure campaigns are executed smoothly without delays or communication gaps.
Commercial & Brand Collaboration Management
- Coordinate with Pricing and Brand Partnerships teams regarding creator commercials and campaign opportunities.
- Align creators on campaign deliverables, usage rights, timelines, and payment terms.
- Ensure creators are informed about collaboration expectations before campaign initiation.
- Support internal teams during commercial discussions and negotiation alignment when required.
Creator Escalation Management
- Handle creator concerns and escalations related to campaigns, payments, approvals, timelines, and communication.
- Work closely with Operations, CRM, and Finance teams to ensure timely issue resolution.
- Maintain professionalism and transparency while handling sensitive creator concerns.
- Ensure all escalations are tracked, documented, and resolved within defined timelines.
Internal Stakeholder Management
- Collaborate closely with Brand Partnerships, Campaign Management, Planning, Operations, CRM, and Finance teams.
- Share creator availability, schedules, campaign statuses, and execution updates with internal stakeholders.
- Ensure smooth coordination between creators and cross-functional teams.
- Participate in campaign planning discussions and recommend suitable creators for brand campaigns.
Reporting & Process Management
- Maintain detailed records of creator communication, campaign statuses, deliverables, contracts, and commercials.
- Track creator performance, campaign feedback, and collaboration history.
- Prepare reports related to creator utilization, campaign execution, and creator engagement.
- Identify operational gaps and recommend improvements for smoother talent management processes.
- Ensure proper documentation and adherence to agency SOPs.
Requirements
- Bachelor's degree in Marketing, Media, Communications, Business Administration, or a related field.
- 3–6 years of experience in influencer marketing, creator management, talent management, or artist relations.
- Prior experience managing exclusive creators or influencer rosters is mandatory.
- Strong understanding of influencer marketing platforms, content ecosystems, and creator workflows.
- Excellent communication, relationship management, and coordination skills.
- Strong organizational and multitasking abilities.
- Ability to manage multiple creators and campaigns simultaneously.
- Proficiency in Microsoft Excel, Google Sheets, CRM tools, and project management platforms.
- Ability to thrive in a fast-paced and deadline-driven environment.
