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Senior Strategic Marketing Analyst

Senior Strategic Marketing Analyst

Eaton
3-7 Years
Early Applicant
  • Posted 6 hours ago
  • Be among the first 10 applicants

Job Description

What You'll Do

  • Strategic Planning: Collaborate with Senior Leadership Team (SLT), including Presidents, VPs, GMs, and Marketing Directors, to develop strategic plans, profit plans, growth roadmaps, and business priorities.
  • Growth Strategy: Support leadership teams in shaping business, product, segment, and regional growth strategies through market, customer, and competitive insights.
  • Business Reviews: Lead the development of business reviews, operating reviews, strategic updates, and executive-ready presentations that drive informed decision-making.
  • Market Intelligence: Conduct market, customer, competitor, and industry analysis to identify growth opportunities, market trends, and strategic implications. Also, transform complex business and technical topics into compelling white papers.
  • Leadership Narrative & Strategic Support: Provide Chief of Staff-style support for leadership engagements, including executive meeting preparation, leadership messaging and unified narratives, pre-reads, talking points, customer presentations, conference content, and strategic discussions.
  • Insight Translation: Convert complex business and technical information into clear, evidence-based recommendations that support leadership decision-making and market execution.
  • Cross-Functional Collaboration: Partner with Sales, Market Research, and regional stakeholders to connect insights, align priorities, and drive strategic business initiatives.

Technical Knowledge


  • Market Research: Knowledge of market research methodologies, competitive intelligence, customer insights, segmentation, and industry analysis.
  • Business Acumen: Ability to connect market insights with business strategy and translate findings into actionable recommendations.
  • Tools: Proficiency in PowerPoint, Excel, etc.
  • AI Proficiency: Familiarity with AI-powered business productivity, research, analytics, and content-generation tools (e.g., Microsoft Copilot, Power BI AI features, and other emerging AI platforms) to enhance insight generation and strategic decision support.
  • Stakeholder Management: Ability to engage and influence senior leaders through clear and compelling communication.

Qualifications


  • Educational Background: Master's degree in Marketing, Business Administration, Management, Strategy, or a related discipline.
  • Industry Experience: 3–7 years of experience in Strategic Marketing, Market Research, Product Strategy, Business Strategy, or Chief of Staff-type roles.
  • Leadership Exposure: Experience supporting senior executives, business leaders, or leadership teams in strategic planning and business initiatives is preferred.
  • Industrial Knowledge: Experience in manufacturing, industrial, technology, or B2B environments is desirable.

Skills


  • Business Curiosity: Demonstrates strong curiosity about market trends, customer challenges, competitive dynamics, and emerging business opportunities.
  • Business Narrative Creation: Skilled at synthesizing complex information into clear, compelling, and executive-ready narratives.
  • AI Mindset: Demonstrates interest in leveraging AI and emerging digital tools to improve research, insight generation, and productivity.
  • Communication Skills: Excellent written, verbal, presentation, and communication skills.

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