Senior Specialist Franchise Analytics EM

Franchise Analytics & Reporting Lead

Purpose & Overall Relevance for the Organization:

• This person will review and analyze Sell-in and Sell-out data and identify opportunities to consult all markets and business leadership that will better performance overall.
• Act as local center of excellence expert within Franchise for all reporting analytics related topics and drive the implementation of reporting suites with consistency across the organization.

Key Responsibilities:

• Business Support & Analytics Solutions:
• Act as a business support function for all EM Franchise analytics solutions and tools supporting the Franchise teams and leadership.
• Conduct reporting needs analysis and lead the demand management for insights and analytics services and tools within your area of responsibility.
• Build advanced reporting suites.
• Identify risks and opportunities through analysis of Franchise Sell-in and Sell-out data and participate in the discussion for the definition of actions to mitigate risks or realize identified opportunities.
• Prepare data analysis (insights and recommendations) for our Emerging Market Franchise Business. Example analytics areas include:
• Sell-Out Performance
• Profitability Performance
• NPS, Membership, and other digital ops tools
• Omni-Channel Reporting (SFS, CC, Endless Aisle, Return in store, etc.)
• Sales Academy and Training
• Digital Share Performance
• Channel Management
• Distribution Analysis
• Range Analysis and Assortment Optimization
• Consultation & Reporting Utilization:
• Consult Franchise teams across EM in driving consistent reporting language, insight generation, and utilization of reporting suites towards business optimization.
• Accountable for market data sourcing and management, including partner onboarding.
• Work with Global and EM Analytics Teams to input local insights and business reality, improve reporting structures, and distill best practices across our markets.
• Create and drive awareness about standard KPIs across markets within EM.
• Provide and consolidate training across markets to understand EM KPIs such as Sell-Through by channel, Comp Growth, etc.
• Ensure accuracy and relevancy of data analyzed.
• Sales forecasting and budgeting, collaboration with Finance and Franchise teams, driving forecast accuracy and highlighting any gaps to the business.

Key Relationships:

• EM Franchise
• EM Analytics
• Global Sales

Knowledge, Skills, and Abilities:

• Excellent analytical skills
• Good communication and interpersonal skills
• Good understanding of retail or consumer business processes is a plus.
• Experience with SAP, BI visualization tools (e.g., MicroStrategy, Tableau, PowerBI) is a plus.
• Understanding of Finance, Customer Service, and Sales.
• High level of attention to detail and quality.
• Independent, logical, and proactive thinker
• Ability to work in a highly matrixed organization
• Excellent project management skills

Requisite Education and Experience / Minimum Qualifications:

• 3+ years of professional experience, with extensive experience in the area of Analytics (e.g., Web analytics, Digital Media/Marketing analytics, SEO Analysis or Attribution Modelling).
• Proficient in MS Office.
• MSS, Alteryx, R, or Python is an advantage.

COURAGE: Speak up when you see an opportunity; step up when you see a need.

OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.

INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.

TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.

INTEGRITY: Play by the rules. Hold yourself and others accountable to our company's standards.

RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.