Senior SEO Manager

Job Title: Senior SEO Manager

Experience: 5+ Years | Location: Jaipur (HQ) | Reports to: Director of Marketing / Ownership

Role Overview

Our client is seeking a high-caliber Senior SEO Manager to architect and lead our organic growth engine. You will be responsible for guiding the entire SEO division, managing a team of 5–15 members, and ensuring sustainable, long-term performance for our national and international footprint.

Core Responsibilities

1. Advanced Strategic Planning & Forecasting

● SEO Frameworks: Build and own the complete SEO roadmap, including technical infrastructure, content clusters, and authority development.

● Competitive Strategy: Target high-intent, high-competition search terms and perform deep keyword gap analysis.

● Projections: Forecast growth, traffic potential, and ranking trajectories to align with business revenue goals.

2. Technical SEO & Infrastructure Mastery

● Full-Scale Audits: Conduct exhaustive audits using GSC, Screaming Frog, SEMrush, and Ahrefs.

● Site Health: Optimize Core Web Vitals, page speed, crawl budget, and server-side configurations.

● Complex Troubleshooting: Resolve canonical conflicts, index bloat, redirect chains, and site architecture flaws.

● Advanced Markup: Implement comprehensive schema (FAQ, Product, Local Business, Article) to dominate SERP real estate.

3. High-Authority Link Engineering

● Authority Building: Engineer a robust backlink profile through niche edits, contextual placements, and high-tier editorial links.

● Portfolio Management: Oversee link velocity, anchor text distribution, and profile diversification.

● PR & Outreach: Develop and maintain relationships with major publishers, bloggers, and media outlets.

4. SERP Dominance & Ranking Stability

● Luxury E-commerce Focus: Execute strategies specifically tailored for high-ticket luxury segments.

● Multi-Element Positioning: Optimize for Featured Snippets, PAA boxes, Local Map Packs, and Top Stories.

● Algorithm Management: Maintain ranking stability through continuous monitoring and proactive adjustments based on Google algorithm patterns.

5. Analytical Reporting & Client Value

● Performance Dashboards: Design automated reports using Looker Studio, GA4, and Search Console.

● ROI Focus: Present quarterly progress highlighting traffic, keyword breakthroughs, and direct revenue impact.

● Portfolio-Style Reporting: Demonstrate value through Before vs. After metrics and actionable future steps.

6. Team Leadership & Operations

● Mentorship: Lead and mentor a team of 5–15 SEO executives, content writers, and outreach specialists.

● Standardization: Create and enforce SOPs and quality standards across all SEO activities to ensure process accuracy.

● Training: Conduct regular sessions to keep the team at the forefront of semantic SEO, E-E-A-T, and AI automation.

Required Skills & Qualifications

● Experience: Minimum 5+ years of hands-on experience on SEO execution & strategy with at least 2–3 years in a team leadership/project management role. Proven track record of ranking high difficulty keywords on top 10 of Google

● Technical Stack: Expert proficiency in Ahrefs, SEMrush, Screaming Frog, SurferSEO/Frase, and GA4.

● Strategic Depth: Mastery in Topical Authority, Semantic SEO, Entity-based SEO, and Silo Architecture.

● Evidence of Success: Must provide a portfolio or case studies demonstrating successful ranking for high-competition keywords.

● Communication: Strong ability to handle client discussions and translate complex SEO data into business value.