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Reliance Retail

Senior Sales Executive

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  • Posted 9 hours ago
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Job Description

Role: Cooler Deployment Executive (Beverage Division)

Key Responsibilities

  • Execute placement of visi-coolers and refrigeration units at retail outlets, HoReCa, and distributor points as per company strategy.
  • Coordinate with sales teams to identify high-potential outlets for cooler deployment to maximize product visibility and sales.
  • Ensure correct branding, planogram compliance, and visibility standards on all deployed coolers.
  • Track movement, installation, and retrieval of company-owned cooling assets.
  • Conduct regular market audits to monitor cooler utilization, condition, and uptime.
  • Handle service requests and coordinate with technicians for repairs and preventive maintenance.
  • Maintain records of asset allocation, retailer agreements, and deployment approvals.
  • Support promotional campaigns by ensuring coolers are stocked and merchandised properly.
  • Prevent misuse, relocation, or damage of company assets through routine checks.
  • Submit daily/weekly reports on deployment status, service issues, and market feedback.

Preferred Profile

  • Experience in field operations, sales support, or asset deployment (FMCG/beverage preferred)
  • Strong coordination and stakeholder management skills
  • Comfortable with extensive field travel
  • Basic understanding of refrigeration units is an advantage
  • Good reporting and documentation skills
  • Budget : Less than 14 lacs ( F+V)
  • Graduation is mandatory
  • Preferred Companies : VOLTAS , VBL , Whirlpool , HCCB , HUL Etc

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About Company

Job ID: 143850425