Senior Research Analyst GTM & Product Gaps

A large D2C company in the Beauty & Personal Care space is looking for an experienced Research Analyst who can turn consumer, category, competitor, pricing, and channel data into clear GTM and product-gap recommendations.

Location: Faridabad, Haryana | Work from Office | 5 days

Key Responsibilities

• Conduct consumer, category, competitor, pricing, assortment, and channel research.
• Analyse consumer reviews, search trends, competitor activity, pricing, and marketplace/channel data.
• Identify market opportunities, consumer needs, product gaps, and GTM opportunities.
• Combine primary and secondary research to build evidence-based insights.
• Translate complex data into clear, concise, decision-ready recommendations.
• Highlight assumptions, confidence levels, data limitations, and unanswered questions.
• Work closely with Strategy, Brand, Product, E-commerce, Performance Marketing, Sales, R&D, and Finance teams.

What We're Looking For

• 4-8 years of experience in consumer/category/market/commercial/strategic research, preferably within Beauty, Personal Care, FMCG, D2C, or consumer businesses.
• Strong quantitative and qualitative research skills.
• Ability to evaluate data quality, sample limitations, conflicting evidence, and source credibility.
• Strong analytical thinking with excellent synthesis, storytelling, and presentation skills.
• Ability to convert research findings into actionable business recommendations.
• Strong written and verbal communication skills.

Ideal Candidate

Someone who doesn't just collect data—but can answer What does this mean for the business and clearly explain why the insight matters, how confident we should be, and what decision it can support