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Senior programmatic manager

10-15 Years
15 - 25 LPA
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  • Posted 5 days ago
  • Over 50 applicants
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Job Description

We're Hiring: Senior Programmatic Manager

We are looking for an experienced and driven Senior Programmatic Manager to lead and scale our programmatic advertising initiatives. If you have a strong background in programmatic platforms, especially DV360, and enjoy working in a fast-paced, data-driven environment, this role is for you.

Role Overview

As a Senior Programmatic Manager, you will be responsible for planning, executing, optimizing, and analyzing programmatic campaigns across multiple channels. You will work closely with cross-functional teams to deliver high-performing campaigns aligned with business objectives.

Key Responsibilities

Plan, execute, and optimize programmatic campaigns across display, video, native, and CTV

Hands-on experience with DV360 (Display & Video 360) for campaign setup, trafficking, and reporting

Monitor campaign performance and drive continuous optimization based on KPIs (CPA, CPC, ROI, ROAS)

Develop audience strategies using first-party and third-party data

Manage budgets, pacing, and forecasting to ensure efficient spend

Analyze campaign data and provide actionable insights to stakeholders

Collaborate with internal teams (analytics, creative, client servicing) for campaign success

Stay updated with industry trends, emerging technologies, and best practices in programmatic advertising

Troubleshoot campaign issues and ensure timely resolution

Mentor junior team members and support team development

Required Skills & Qualifications

1014 years of experience in digital media/programmatic advertising

Strong hands-on expertise in DV360 (mandatory)

In-depth knowledge of DSPs, ad exchanges, SSPs, and the programmatic ecosystem

Experience with audience segmentation, retargeting, and data-driven marketing strategies

Proficiency in campaign tracking, tagging, and attribution models

Strong analytical skills with experience in data interpretation and reporting tools

Excellent communication and stakeholder management skills

Ability to work in a fast-paced environment and manage multiple campaigns simultaneously

Good to Have

Experience with other DSPs (The Trade Desk, MediaMath, Amazon DSP, etc.)

Familiarity with Google Analytics, Campaign Manager 360, or other ad tech tools

Exposure to CTV and advanced programmatic channels

Basic understanding of SQL, data visualization tools (Tableau, Power BI), or scripting

Job Details

Location: Pan India

Shift: Night Shift

Notice Period: Immediate to 30 days preferred

Interested candidates can share their CV at: [HIDDEN TEXT]

More Info

Function:
Employment Type:
Open to candidates from:
Indian

Job ID: 145088749