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Dentsu

Senior Programmatic Campaign Manager

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  • Posted 4 days ago
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Job Description

The role:

As a Senior Programmatic Campaign Manager, you will be a strategic partner to our clients,

driving campaign performance and identifying growth opportunities. You will lead a team of

specialists, ensuring the delivery of exceptional programmatic solutions.

Responsibilities:

• Lead a team of programmatic specialists, providing guidance and mentorship.

• Develop and execute client-centric programmatic strategies, focusing on achieving

KPIs and driving business growth.

• Own client communication and relationship management, ensuring clear and

consistent updates.

• Proactively identify and pursue account growth opportunities in partnership with

Account Directors.

• Leverage expertise in DV360 and other DSPs to optimize campaigns and deliver

exceptional results.

• Utilize MMPs and analytics platforms to provide data-driven insights and

recommendations.

• Collaborate with Client Services and other channel teams to ensure seamless

campaign execution.

• Analyze campaign performance data to identify trends and optimize strategies.

• Ensure adherence to best practices and maintain high standards of quality.

• Experience on Media Planning and Programmatic deals is must.

Qualifications:

• 4-7 years of experience in programmatic campaign management.

• Proven experience managing and leading a team.

• Expert-level knowledge of DV360 and experience with other DSPs.

• Strong experience with MMPs and analytics tools.

• Excellent client management and communication skills.

• Proven ability to develop and execute strategic programmatic plans.

• Strong analytical and problem-solving skills.

• Strong Excel and PPT skills.

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About Company

Job ID: 149338765