Experience: 4.00 + years
Salary: Confidential (based on experience)
Shift: (GMT+05:30) Asia/Kolkata (IST)
Opportunity Type: Office ()
Placement Type: Full time Permanent Position
(*Note: This is a requirement for one of Uplers client - Famyo)
What do you need for this opportunity
Must have skills required:
Meta Ads, Google Ads, Google ppc
Famyo is Looking for:
About Us - Famyo is a premium, character-led kids essentials brand built on original IP. We create our own characters, products, and content to build emotional connection with kids.
Inspired by global brands like Miniso and Disney, we're building for the Indian market first.
Famyo is being built as a scalable, global kids lifestyle brand.
Job Description
Role Overview
- This is a highly execution-focused role.
- You will directly run ad accounts, optimise funnels, scale winning campaigns, and own key growth metrics like GMV, ROAS, CAC, and conversion rate.
- If you love numbers, experiments, and scaling brands - this role is for you.
Key Responsibilities
- Performance Marketing (Core Ownership)
- Manage and scale paid channels:
- Meta (Facebook & Instagram Ads)
- Google Ads (Search, Shopping, Display, YouTube)
- Marketplace ads (Amazon, etc. as needed)
- Own daily optimisation of: Budgets, Creatives, Audiences, Bidding strategies
- Drive profitable growth with strong ROAS & CAC control
Creative Collaboration
- Work closely with design & content teams to produce high-converting creatives
- Turn performance data into strong creative briefs
Growth & Funnel Optimisation
- Improve website conversion rates (CRO)
- Optimise landing pages, product pages, and checkout flows
- Test offers, bundles, upsells, and retention flows
- Work on repeat purchase and LTV growth
Analytics & Experimentation
- Track and analyse performance using GA, Meta, and dashboards
- Run continuous A/B tests on creatives, audiences, and funnels
- Share weekly growth insights and action plans
Requirements
What We're Looking For
- 4–8 years of hands-on performance marketing experience (D2C/ecommerce preferred)
- Proven track record scaling revenue profitably
- Strong experience with: Meta Ads, Google Ads, Conversion optimisation, Analytics & attribution
- Comfortable owning large budgets and growth targets
- Highly data-driven + experimental mindset
Bonus Points
- Experience in consumer brands, kids, lifestyle, FMCG, or gifting
- Worked in fast-growing startups or early-stage brands
- Exposure to marketplaces & quick commerce growth
How to apply for this opportunity
- Step 1: Click On Apply! And Register or Login on our portal.
- Step 2: Complete the Screening Form & Upload updated Resume
- Step 3: Increase your chances to get shortlisted & meet the client for the Interview!
About Uplers:
Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement.
(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).
So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
