Job Summary
We are looking for a dynamic Marketing Executive to support end-to-end marketing initiatives with a focus on CXO outreach, campaign execution, and event-led marketing. This role involves cold calling, relationship building, content support, and analytics to drive engagement with senior decision-makers.
Key Responsibilities
- Marketing Campaign Execution: Execute B2B campaigns across events, emailers, and direct outreach; support planning and audience targeting for CXO-focused initiatives.
- CXO Outreach: Conduct cold calling and follow-ups with senior leaders and corporate stakeholders to align meetings with the Sales Team.
- Event Marketing: Manage marketing for webinars, roundtables, and conferences, including registrations and attendee coordination.
- Editorial Content Support: Assist in creating marketing copy, invites, and speaker profiles while ensuring brand alignment.
- Analytics: Track campaign performance, calling outcomes, and event conversions.
- PR Management
Skills Competencies
- Experience in B2B marketing or corporate outreach.
- Prior experience in CXO Level outreach is a must.
- Strong cold calling and communication skills.
- Proficiency in content writing and stakeholder management.
- Proactive, detail-oriented, and able to multitask across events and calling activities.
This job is provided by Shine.com
