Senior Marketing Communications Manager

VISIONSTONE is seeking a dynamic and experienced Senior Manager Marketing & Communications to drive and execute impactful marketing initiatives across multiple regions, including Mumbai, Pune, and Dubai. This role requires a strategic yet hands-on marketing professional with strong expertise in branding, communications, and integrated marketing campaigns within the real estate sector.

Key Responsibilities:

Strategic Planning & Execution

Develop and implement integrated marketing strategies to strengthen project positioning and drive business growth.

Identify target markets, define brand messaging, and ensure consistent communication across all platforms.

ATL & BTL Marketing

Plan and execute ATL campaigns including print, outdoor, radio, and digital promotions.

Manage BTL initiatives such as site activations, brochures, collaterals, experiential marketing, and lead-generation activities.

Vendor Management

Build and manage relationships with creative agencies, media partners, event vendors, and marketing service providers.

Negotiate commercials, monitor deliverables, and ensure quality, timelines, and cost efficiency.

Event Planning & Execution

Plan and execute real estate events, project launches, client meets, channel partner events, and exhibitions.

Conduct post-event analysis focused on lead quality, conversions, and ROI.

Communications & Branding

Drive cohesive internal and external communications to enhance brand credibility and recall.

Manage PR coordination, digital presence, social media communication, email campaigns, and brand storytelling.

Business Development Support

Work closely with sales and business development teams to align marketing initiatives with revenue goals.

Support lead-generation campaigns targeting investors, buyers, and strategic stakeholders.

Key Skills Required:

Expertise in ATL & BTL marketing and end-to-end campaign execution.

Strong vendor management and negotiation capabilities.

Experience in event planning, execution, and performance tracking.

Excellent communication, presentation, and stakeholder management skills.

Strategic mindset with a hands-on, result-driven approach.

Qualifications:

Education: Bachelor's or Master's degree in Marketing, Business Administration, or a related field.

Experience: Minimum 2+ years of marketing experience, preferably in real estate, infrastructure, or allied industries.

Demonstrated ability to execute impactful marketing campaigns and manage multiple stakeholders.

Immediate joiners preferred.

Why Join VISIONSTONE

Be part of a fast-growing, future-focused organization working with leading builders across Mumbai, Pune, and Dubai. At VISIONSTONE, you'll have the opportunity to drive innovation, shape brand narratives, and make a tangible business impact in the real estate ecosystem.

To Apply: Send your updated resume to [Confidential Information]

Website: visionstone.in

Let's shape the Future of Possibilities together