Senior Manager - Paid Media

Company Description

#ARM Worldwide, established in 2013, is a renowned digital advertising and marketing communications enterprise based in Gurugram. With a team of 200+ members in Gurugram and Mumbai, we specialize in developing and implementing digital strategies across earned, paid, and owned media for our clients. Our commitment to creativity, technology, and analytics ensures the successful transformation of businesses through innovative campaigns and quality work.

The Role 

We are looking for a Senior Manager – Paid Media who can take complete ownership of a 5–6 client portfolio/pod and act as the person accountable for the health, performance and growth of those accounts. This is not a campaign monitoring role. 

The expectation is that this person knows what is happening across every account every day — what is working, what isn't, why it isn't working, what needs to change, and what opportunity we should be pursuing next. 

The role requires a combination of: 

Performance ownership + technical depth + strategic thinking + people leadership + client management. You should be comfortable going from campaign-level optimization to senior-client conversations and from business problem to platform-level execution. 

Key Responsibilities 

1. End-to-End Ownership of Client Portfolio 

2. Performance & Optimization 

3. Technical & Tracking Ownership 

4. Strategic Thinking & Proactiveness 

5. Client Management and team leadership

Qualifications

• Digital Marketing, Performance Marketing, and Paid Media skills
• 8-10 years of experience with Google Ads, Meta Ads, and LinkedIn Ads
• Experience in setting KPIs, analyzing campaign performance, and optimizing digital campaigns
• Strong analytical and problem-solving abilities
• Excellent communication, presentation skills and team handling experience
• Bachelor's degree in Marketing, Advertising, Business, or related field
• Certifications in digital marketing or related fields are a plus