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Empor Marcom

Senior Manager- Digital and Brand Marketing

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  • Posted 10 hours ago
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Job Description

Empor is a B2B marketing and CXO engagement company working with global technology brands to design and deliver high-impact marketing programs across India's enterprise ecosystem.

Our work spans CXO forums, enterprise events, audience acquisition, and demand generation campaigns for some of the world's leading technology companies.

As we continue to scale our marketing capabilities, we are looking for a Senior Manager Digital & Brand Marketing to build and manage our digital demand engine while strengthening Empor's brand presence

What This Role Will Do

Help strengthen Empor's brand presence through website messaging, marketing assets, and thought leadership content

Support LinkedIn communication, brand storytelling, and development of case studies and campaign narratives

Ensure consistency in brand messaging across all marketing materials and communication channels

Design and manage digital campaign journeys for B2B client programs

Execute and optimize email marketing campaigns (primary channel)

Build and manage landing page funnels for campaign engagement

Coordinate WhatsApp Business outreach, RCS messaging, and SMS campaigns

Track campaign performance metrics and continuously optimize outreach effectiveness

Work closely with internal campaign and operations teams to ensure smooth campaign execution

Maintain a strong focus on data-driven marketing and performance analytics

Leverage email marketing as the core outreach channel, managing segmentation, campaign optimization, and deliverability to maximize engagement with enterprise audiences.

We're looking for someone who is:

Analytical and comfortable working with campaign performance metrics

Detail-oriented and disciplined in campaign execution

Creative enough to guide marketing communication and messaging

Experienced in B2B or enterprise marketing environments

Comfortable managing multiple campaigns simultaneously

Experience: 68 years in Digital Marketing / B2B Marketing

Candidates with strong hands-on email marketing and B2B demand generation experience will be prioritized.

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About Company

Job ID: 144221787