Senior Manager - Analytics

About Bhanzu

We are a fast-growing global Ed-Tech startup building AI-powered learning experiences for students across geographies. Our products combine pedagogy, learning science, and AI to deliver deeply personalized, engaging, and measurable academic outcomes.With a growing presence across the 20+ countries along with US, India, we are redefining how students learn in a digital-first world.

Founded by Neelakantha Bhanu Prakash, the world's fastest human calculator and a gold medalist at the Mental Calculation World Championship, Bhanzu is driven by a mission to eliminate math phobia and inspire learners across the world to pursue careers in STEM.

Role Overview:

We are looking for a Senior Manager - Analytics to own the end-to-end lead to enrollment funnel across channels.This role will be responsible for improving funnel conversion, lead nurturing, lead scoring, and marketing-sales alignment to drive efficient growth.The ideal candidate is data-driven, strong with analytics and numbers, comfortable working across marketing, sales, and tech, and able to move fast with strong ownership in a high-growth environment.

Role & Responsibilities:

• Lead advanced analytics initiatives across growth, product, and learning outcomes to support strategic decision-making.
• Design and implement segmentation frameworks and cross-sell journeys to drive revenue expansion and user engagement.
• Conduct cohort analysis and retention driver deep dives to understand student lifecycle behavior and improve retention.
• Analyze performance marketing data at the ad level to generate insights on new audience reach, audience overlap, creative fatigue, and identify winning creatives.
• Build advanced visualizations and dashboards that track student progress, learning outcomes, and program effectiveness.
• Work on AI-led analytics initiatives, including MCP integrations and multi-agent workflows to enhance automation and insight generation.
• Monitor metrics such as CAC, conversion rates, lead quality, funnel performance, cohort retention, and revenue trends.
• Collaborate closely with marketing, product, and academic teams to convert analytics into measurable business and learning impact.
• Experience with Salesforce or similar CRM platforms will be an added advantage.

What Were Looking For:

• 4 to 6 years of experience in Business Analytics, Data Analytics, or Growth Analytics.
• Strong experience working with large datasets and business intelligence tools.
• Proficiency in SQL, Excel, and data visualization tools such as Tableau or Power BI.
• Experience in consumer tech, edtech, fintech, gaming, or internet companies is preferred.
• Strong problem-solving and analytical thinking skills.