Senior Influencer Marketing

Job Title: Senior Influencer Marketing Specialist

Experience: 3-8 Yrs

Job Location: M.G, Road, Agra

Employment Type: Full Time

Job Description

Oswaal Books Learning Pvt. Ltd. is a dynamic and innovative publishing company that is looking for an experienced and creative Senior Influencer Marketing Specialist to join our team. As a leader in Marketing field, we strive to engage with our audience in unique and effective ways, and influencer marketing plays a crucial role in our strategy.

Key Responsibilities

• Lead the development and implementation of comprehensive influencer marketing strategies to enhance brand visibility and drive engagement and sales.
• Manage a team of influencer marketing professionals, providing guidance, mentorship, and oversight of campaigns and partnerships.
• Identify, onboard, and nurture relationships with influencers that align with the brand's objectives and values.
• Collaborate cross-functionally with marketing, social media, and PR teams to ensure alignment and maximize the impact of influencer campaigns.
• Analyze campaign performance, derive insights, and generate reports for management to optimize future strategies.
• Stay updated of industry trends and new platforms to capitalize on emerging opportunities for influencer marketing.
  
  

Qualifications

• Bachelors degree in Marketing, Communications, Business, or a related field. Masters degree is a plus.
• Proven experience in influencer marketing, with at least 3 years of experience, ideally in a managerial or leadership role.
• Demonstrated success in building and managing influencer marketing campaigns and partnerships.
• Strong leadership and team management skills with experience in leading a team of marketing professionals.
• Excellent communication, negotiation, and interpersonal skills.
• Proficiency in data analysis and reporting tools to measure campaign performance.
• Creative thinking and the ability to develop innovative marketing strategies.
• Ability to work independently and as part of a team in a fast-paced environment.
  
  

Interested Candidates may share their CV at [Confidential Information]