Job Description
Team Pumpkin is seeking a talented and creative Graphic Designer to join our dynamic creative team. The ideal candidate will be passionate about design, have a strong understanding of visual communication principles, and be proficient in leveraging AI-powered design tools to enhance creative efficiency and output. You will collaborate closely with creative directors, copywriters, marketers, and clients to deliver impactful visual solutions that strengthen brand identity across digital and print platforms.
Key Responsibilities
Design Creation
Create visually compelling designs for branding, websites, social media, email campaigns, digital advertisements, print ads, marketing collaterals, and offline branding materials.
Develop creatives for social media platforms, ensuring platform-specific optimization and engagement.
Branding & Print Design
Design and maintain brand identities, including logos, brand guidelines, and visual systems.
Create print-ready artwork for brochures, flyers, posters, hoardings, packaging, and other branding materials.
Ensure designs meet print production standards, including color accuracy, resolution, and bleed specifications.
Motion Graphics & Visual Storytelling
Create motion graphics and basic animations for social media, digital campaigns, ads, and presentations.
Collaborate with video and content teams to enhance storytelling through motion-based visuals.
Concept Development
Collaborate with creative and marketing teams to brainstorm and develop innovative design concepts that effectively communicate brand messages and engage target audiences.
Layout & Composition
Design layouts that enhance visual storytelling and optimize user experience across digital, social, and print platforms.
Brand Consistency
Ensure all designs align with brand identity, tone, and visual standards while meeting project objectives and deadlines.
Graphic Optimization
Prepare, resize, and optimize creative assets for multiple digital formats, social media platforms, and print outputs, ensuring high-quality results.
AI-Driven Design
Utilize AI-powered tools such as generative design platforms, image enhancement software, and automation tools to improve creativity, productivity, and workflow efficiency.
Feedback Integration
Incorporate feedback from clients and internal stakeholders to refine designs and deliver high-quality final outputs.
Collaboration
Work closely with copywriters, marketers, project managers, and clients to ensure cohesive and impactful campaign execution.
Trend Awareness
Stay updated on emerging design trends, branding practices, motion design techniques, AI advancements, and digital marketing tools.
Project Management
Manage multiple projects simultaneously while ensuring timely delivery and maintaining high design standards.
Educational Qualifications
Bachelor's degree in Graphic Design, Visual Arts, Animation, or a related field.