Key Responsibilities1. Graphic Design & Brand Identity
- Conceptualize & Execute: Develop innovative design concepts, layouts, and high-impact visual assets for digital campaigns, social media, websites, email marketing, and print media.
- Brand Stewardship: Maintain, evolve, and enforce brand guidelines across all platforms, ensuring absolute visual consistency.
- Asset Creation: Design complex illustrations, infographics, marketing collateral, and presentations that simplify complex ideas into digestible visuals.
2. Video Production & Motion Graphics
- End-to-End Editing: Edit, cut, and assemble raw footage into high-quality video content (including promotional videos, social media reels/shorts, product explainers, and corporate narratives).
- Motion Graphics: Design and integrate dynamic motion graphics, kinetic typography, lower thirds, and visual effects (VFX) to elevate video production value.
- Audio & Color: Perform advanced color grading and correction. Mix and master audio elements, including dialogue, sound effects (SFX), and music tracking.
- Platform Optimization: Tailor video content for specific platform algorithms and formats (e.g., 9:16 vertical for TikTok/Reels vs. 16:9 for YouTube/Web).
3. Leadership & Collaboration
- Creative Direction: Lead creative brainstorming sessions and collaborate with copywriters, marketers, and stakeholders to define project narratives.
- Mentorship: Guide and review the work of junior/mid-weight designers and video editors, providing constructive feedback to elevate the team's collective output.
- Workflow Management: Oversee multiple design and video projects simultaneously, ensuring high-quality delivery on tight deadlines.
Required Skills & Qualifications
- Experience: 5+ years of professional experience as a Graphic Designer and Video Editor (agency or fast-paced in-house experience preferred).
- Education: Bachelor's degree in Graphic Design, Fine Arts, Multimedia, Filmmaking, or a related field (or equivalent proven portfolio experience).
Technical Portfolio: A strong, diverse portfolio or showreel demonstrating mastery in layout, typography, color theory, video pacing, and storytelling
