About The Opportunity
We are a dynamic and innovative communications agency operating in the lifestyle sector within India. Our focus is on crafting compelling public relations strategies for brands in the lifestyle industry, enhancing their visibility and engagement with target audiences. Join us to be a part of a creative team dedicated to elevating brand narratives through strategic PR initiatives.
Role & Responsibilities
- Develop and execute PR campaigns tailored for lifestyle brands to boost media coverage and public awareness.
- Manage media relationships, build press lists, and coordinate press releases and media interviews.
- Plan and oversee promotional events, launches, and press conferences to ensure successful brand visibility.
- Monitor media coverage and analyze campaign effectiveness, providing reports and insights for ongoing improvements.
- Handle crisis communication and facilitate effective message management during challenging situations.
- Collaborate with creative teams to develop content that aligns with PR strategies across various channels.
Skills & Qualifications
Must-Have
- Proven experience in public relations, particularly within the lifestyle sector
- Excellent communication and interpersonal skills
- Strong media network and relationship management abilities
- Experience in social media management and content creation
- Ability to plan and execute events effectively
- Crisis management skills and strategic thinking
- Proficiency in managing PR tools and media monitoring software
Preferred
- Experience working with lifestyle brands in a consultancy environment
- Knowledge of digital marketing and influencer collaborations
Benefits & Culture Highlights
- Opportunity to work with leading lifestyle brands in a creative and collaborative environment
- Growth-oriented culture encouraging innovation and continuous learning
- On-site work setting fostering team engagement and dynamic work interactions
Skills: content creation,lifestyle brands,event planning,media coverage,public relations,social media management,crisis management,media relations,communication skills
