Senior Executive/ Assistant Manager (Consumer Marketing)

1. Partners Campaigns & Promotions

. Execute marketing calendar for campaigns with partners (Payment, Banks, CAG)

. Distribution of internal memos and briefing for staff

. Campaign performance tracking, reporting and invoicing if any

. Support Marketing manager in any marketing campaign planning and execution

2. Shilla Loyalty Program

Shilla Loyalty Program for Travelers

. Support marketing manager in the development of traveller APP

. Plan and execute CRM campaigns

. Assist marketing manager in partners management

. Track KPIs for post-campaign reporting, analysis

Shilla Access Program (Airport Pass Community)

. Manage day to day operational needs

. Partner with Promotions team to run sales-driving initiatives

. Collaborate with CAG APIC team and Changi tenants to drive acquisition

3. Maintenance and monitoring of Shilla's platforms Maintain Shilla social media calendar

. Monitor feedback and comments on Shilla's platform

. Manage any consumer dispute with Customer Service team

. Ensuring promotions are updated on both Shilla's corporate site and social channels

4. Shilla Initiatives

. Manage agency during campaigns

. Oversee drafting of press releases, media drops etc

. Facilitate press release approvals with HQ, management and partners

5. Ad-hoc Initiatives

. Fluid to take up ad-hoc responsibilities

. Flexibility to shift amongst teams

Requirements:

. Minimum 3-4 years in a similar capacity, preferably in retail, hospitality, or beauty industries

. Degree/Diploma in Marketing or equivalent

. Great command of written & spoken English & Chinese necessary for copywriting

. Proficient in Microsoft Office suite (Excel, PowerPoint)

. Experience in loyalty marketing a bonus

. Independent self-starter with strong business acumen

. Good team-player with high EQ and ability to manage multiple-stakeholder relationships and external partners

Creative, resourceful, pro-active with can-do attitude