Senior Executive – Ad Operations (Digital)

Setup, launch, and monitor complex digital advertising campaigns across display, video, and programmatic platforms.

Implement and test ad tags, tracking pixels, and creatives to ensure accurate tracking of impressions, clicks, and conversions.

Identify and resolve campaign delivery issues, creative discrepancies, and technical glitches.

Analyze performance metrics to optimize CTR, viewability, and conversion rates.

Generate daily, weekly, and post-campaign performance reports for stakeholders and clients.

Collaborate with media planning, creative, analytics, and agency teams to ensure alignment on campaign objectives and execution.

Maintain quality assurance standards and meet tight campaign deadlines.