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Senior Director - The Exchange

8-12 Years
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  • Posted 18 days ago
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Job Description

  • Work with the fastest-growing FMCG client, a role that encourages an innovative approach to traditional media.
  • Build a strong understanding of cross-channel media strategy by working on a rapidly growing and diversified category.
  • Be an architect with a focus on business outcomes, collaborating across offline and online planning, ideation, and deployment teams.

Measures of Success

  • In three months, your goals will be:Understand the category and brand objectives for the year.
  • Take initiative to contribute to the agency's goals for the year.
  • In six months:Successfully lead the account and engage with the client on the brand's media approach.
  • Initiate and deliver at least two key projects.
  • Master the in-house products/software and be able to demonstrate them during client conversations.
  • In 12 months:Work on award entries to showcase campaign excellence.
  • Build high credibility with both your team and the client.

What Your Day Job Looks Like

  • Provide strategic communications & planning leadership for your assigned brands.
  • Build effective media interventions based on strong communication planning.
  • Act as a senior-level client contact and lead strategic conversations on media and communication planning, with a strong understanding of cross-channel media strategy.
  • Be responsible for your planning team's career development and progression.
  • Develop creative and disruptive communication innovations aligned with the client's business, customer, and brand goals.

Skills and Experience

  • Hands-on experience in FMCG.
  • Expertise in TV planning and a working knowledge of digital platforms.
  • Excellent communication and presentation skills, with the ability to present well.
  • Agency experience is preferred.
  • You are persuasive, proactive, and skilled in stakeholder management.
  • You excel at creating compelling presentations.

Minimum Qualifications

  • Minimum 8-12 years of total experience handling both offline and digital media.
  • Experience handling FMCG clients in top agencies is preferred.
  • E-commerce and digital experience is a must-have.
  • MBA in Marketing.

More Info

Job Type:
Employment Type:
Open to candidates from:
Indian

About Company

Job ID: 120255135