Senior Direct Response Copywriter (Remote)

About BloomX

BloomX Business Solutions is a full-service digital marketing agency specializing in performance marketing, social media, influencer strategy, and funnel-building. We work with influencers, coaches, e-commerce brands, astrologers, and more scaling revenue through data-backed campaigns and compelling communication.

We're looking for a Senior Copywriter who can drive results with words. Someone who doesn't just write creatively, but writes to convert, influence, and sell.

About the Role

As a Senior Direct Response Copywriter, you will lead the communication across video scripts, ads, landing pages, email funnels, and sales pages. Your writing will power some of India's top webinar funnels, coaching programs, and brand campaigns.

We're looking for someone who's not just a writer, but a strategist someone who understands psychology, structure, storytelling, and buyer behavior.

Key Responsibilities

Write clear, compelling copy for:

Meta & Google Ads (Performance Campaigns)

Landing pages & opt-in pages

Email sequences (value + sales)

Sales pages and lead magnets

Video ad scripts & VSLs

Webinar hooks, CTAs, and follow-ups

Collaborate with the founders, media buying, design, and content teams.

Craft copy strategies for each funnel stage (TOF, MOF, BOF).

Analyze copy performance through metrics like CTR, CVR, open rate, bounce rate, etc.

Write data-backed creative briefs for designers and video editors.

Refine existing assets and test hooks, headlines, and formats.

Stay on top of trending communication formats (short form, reels, scroll-stoppers, etc.).

Bring consumer psychology + storytelling + strategy into every word.

What We're Looking For

24 years of proven experience in Direct Response Copywriting

Deep understanding of buyer psychology and persuasive frameworks (AIDA, PAS, etc.)

Experience writing ad copy, email sequences, landing pages, and video scripts

Strong understanding of funnels, especially coaching or info-product funnels

Data-driven mindset ability to track, test, and optimize based on performance

Fluent English & Hindi writing skills (grammar, tone, clarity)

Comfortable working across teams and handling feedback

[Bonus] Experience writing for coaches, creators, or webinar-based brands

[Bonus] Basic understanding of marketing analytics (CTR, CPL, ROAS)

Work Setup & Perks

Remote-first role (Mumbai-based preferred for offline collaborations when needed)

Work directly with founders and lead strategists

Build funnels and campaigns with real revenue outcomes

Access to premium courses, tools, and mentors

Flexible, creative-driven culture

Performance-based growth and recognition