At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.
Key Responsbilities
- Website & Digital Experience Ownership
- Own and manage DDN pages on TE.com, ensuring content clarity, navigation ease, and improved user experience.
- Lead Digital Experience Enhancement Programs for DDN, including strategic planning, execution and measurement.
- Identify and implement enhancements across customer journeys to improve engagement, path to product, and conversion.
- Partner with COE for overall TE.com enhancements
- Search & Findability
- Lead search optimization efforts (internal TE.com search + external SEO/GEO) to improve content discoverability and product visibility.
- Conduct keyword research, search insights analysis, and content optimization to increase targeted traffic.
- Partner with COE Search and Product Data teams to improve taxonomy, product data quality, and metadata.
- Digital Insights & Customer Journey Analytics
- Analyze digital behavior using Adobe/Google Analytics to identify friction points and recommend improvements.
- Develop insights dashboards and regular reporting on engagement, conversions, and TE.com performance.
- Drive data driven recommendations to influence content strategy, navigation design, and digital channel optimization.
- Cross Functional Digital CX Programs
- Partner with Product, Engineering, Sales and COE to align and execute digital experience improvement programs.
- Support ABM and campaign teams by ensuring landing pages, product pages, and navigational flows are optimized for target personas.
- Promotion & Engagement Support
- Support digital promotions, sample campaigns and pipeline generation programs through website/UI enhancements.
- Monitor TE.com performance regularly and proactively suggest tests or improvements (A/B testing, content structure, CTA updates).
Qualifications
- Bachelor's degree or above in Digital, Marketing or related field.
- 8+ years of experience in digital experience/marketing (B2B preferred).
- Hands on experience with:
- Website CMS (AEM preferred)
- Analytics platforms (Adobe Analytics, Google Analytics)
- SEO/SEM tools (SEMrush, Google Ads, Search Console)
- UX research, customer journey mapping
- HTML code is a plus
- Strong analytical mindset with ability to translate insights into concrete actions.
- Excellent communication and collaboration skills with experience influencing cross functional stakeholders.
- Self driven, detail oriented, and comfortable working in a matrixed and fast-paced global organization.
